Restaurant industry pioneer Larry Lavine is planning a summer 2014 launch for Ten 50 BBQ in Richardson, a restaurant that will feature authentic wood-fired, Central Texas-style BBQ along with homemade sides, pies and other Texas comfort food. The 10,000-square-foot restaurant will be located at 1050 N. Central Expressway in Richardson, north of Arapaho Road and east of U.S. 75, adjacent to DART’s Arapaho light rail station.
The restaurant will be located inside a newly remodeled building offering 275 seats for lovers of Texas BBQ and Texas hospitality. The restaurant will smoke its meats using nothing but wood – including hickory, mesquite, oak and pecan, depending on the item – in its rotisserie and offset smokers, and it will feature superior grades of beef to create a world-class BBQ experience.
Currently planned menu items include slow-smoked brisket, ribs, pork roast, chicken, turkey and several varieties of sausage, plus fresh-cut fries, fresh vegetables and house-brined pickles. Meals will include complimentary fresh-baked bread and jalapeno pinto beans. Available side dishes will range from German potato salad with house-smoked bacon and maple sweet potato casserole to three-cheese mac and cheese and roasted corn. Desserts will include a variety of homemade butter crust pies.
“Our guiding philosophy is that authentic Central Texas-style BBQ is the state’s greatest comfort food, and that outstanding Texas food and hospitality stand the test of time,” said Lavine, the founder of Chili’s and numerous other successful restaurant concepts. “We have been experimenting to perfect the art of BBQ and will take the care needed to ensure our meats and made-from-scratch dishes will consistently be great. We have also traveled the state over many years sampling the best BBQ and talking to top pitmasters, from highly acclaimed BBQ joints like Franklin and Snow’s to hole-in-the-wall places. We believe with great products and a dedicated team we will provide an authentic Texas BBQ experience.”
The restaurant’s site in Richardson is part of the community’s rapidly redeveloping central corridor. “The City of Richardson was great to work with on this project,” said Lavine. “We are excited about helping them to transform the Central Expressway corridor into a highly regarded mixed-use district, as evidenced by our restaurant and nearby venues such as the DFW area’s first Alamo Drafthouse and the enormous CityLine project. The high-visibility location, surrounding offices, residential density and light rail station proximity also made this an attractive site for Ten 50 BBQ’s debut.”
The Richardson Economic Development Partnership (REDP) has been actively working to redevelop and attract the highest-quality retail and restaurants to Richardson. Since 2005, more than 15 of Richardson’s shopping centers have been remodeled or redeveloped, and since 2007, more than 130 new restaurants have come to the city. In 2009, Sue Walker, director of economic development with the REDP, received an Excellence in Economic Development honorable mention award from the International Economic Development Council for her efforts in support of the Richardson Retail Redevelopment Program.
“We couldn’t be more excited about Ten 50 BBQ preparing to launch its concept in Richardson,” said Walker. “Along with last year’s opening of the Alamo Drafthouse Cinema, the ‘world’s coolest movie theater,’ the currently-under-construction CityLine project, a $1.5 billion development that will eventually feature more than 300,000 square feet of grocery, retail, restaurant and entertainment space, and other projects underway across the city, Richardson is increasingly attracting destination retail and restaurants to benefit our residents and businesses. These venues will also draw in visitors from across the region, which will be a boon to the city’s tax revenues and produce community benefits for many years to come.”
The Richardson Economic Development Partnership (REDP) is a joint effort of the City of Richardson and the Richardson Chamber of Commerce, dedicated to building a vibrant and thriving local economy by attracting new investment and jobs through marketing, recruitment and working with existing employers. The REDP offers numerous services to companies considering expansion or relocation to the Telecom Corridor® area, including broker and real estate referrals, cost of business analyses, incentives, partner and executive introductions, relocation assistance, site selection, tours and city information. For more information, visit www.telecomcorridor.com.